14 hands | find your wild campaign

In conjunction with a brand overhaul, Washington’s iconic 14 Hands launched edgy new labels & packaging for their spirited “Find Your Wild” campaign. A variety of scenes were created in order to evoke a fun, untamed, and adventurous lifestyle — the one where 14 Hands wants to come along. Images were used in brand launch, web, social, and press release.

Art Director: Dan Smith
Creative Direction: Carina Skrobecki
Styling (Talent): Angie Hansen
Styling (Prop): Malina Lopez
Producer: Mary Beth Lavender